It’s the moment that everyone who loves cannabis can smell the distinctive, strong scent that comes out of the jar that is open flower or the cracked seal on the brand new cart. It’s more than just smell. It’s mood, memory, and anticipation all rolled up into one. It’s possible because of terpenes. Not just any terpenes. They are the ones that come directly from the marijuana plant. Cannabis-derived compounds are known as terpenes, they are rapidly becoming the key ingredient for anyone looking to improve quality, flavor, and authenticity or overall quality of the product.
Image credit: massterpenes.com
For a long time, cannabis product manufacturers have relied heavily on botanicals Terpenes to recreate the essential characteristics of cannabis strains. On paper, this made sense. Cost-effectively, limonene can be extracted from citrus or pine trees. But the results were not always up to the excitement. These terpenes-based blends smell great however they lack the substance vitality and durability of cannabis-based products. These terpene-based blends degraded quickly and ended up smelling more air freshener-like than actual fresh flower.
Pure cannabis terpenes could alter the game. They are extracted directly from the cannabis plant they contain both the dominant components that define the strain’s distinctive aroma, as well as the subtle notes that support it. Botanical sources can’t replicate the same aroma. It’s not about merely mimicking taste, but also capturing the spirit of the plant.
This breakthrough is based on the use of live Terpenes. Terpenes are extracted directly from the plant after they have been harvested, rather than from dried or curled cannabis. The quick-freeze technique locks in volatile, delicate compounds that could otherwise have been lost. The terpene profile is vivid, vibrant and richer. It is a lot more similar to the original strain.
The sensory benefits are obvious, but the impact of cannabis-derived terpenes goes beyond flavor. Terpenes like these can be a part of the entourage effect, which is the nuanced interaction between cannabinoids a terpenes. It can impact the overall experience a product can provide. For example, a product that contains OG Kush terpenes can deliver an experience that is more balanced or a sense of familiarity due to the supporting substances that are preserved in the extract.
Transparency grows in demand as people become more educated. The lookup for THC isn’t any longer limited to high numbers. Consumers are now consuming ingredient labels, analyzing their products and seeking Terpenes that are derived from cannabis with clearly defined sourcing details. Brands that meet the requirements of offering strain-specific, uncut blended profiles of terpenes will be rewarded by industry trust as well as the trust of customers.
In a market overflowing with options the shift in focus is vital. Since so many products are competing for our attention, the ones that value authenticity have an advantage. While synthetic blends and botanical flavours may catch the eye of someone on their first try, the experience of Terpenes made from cannabis is what keeps them coming back.
Mass Terpenes is one of the leading players in this industry. They have live resins and hemp-derived products that can be purchased at different prices, without sacrificing quality. The CDT series is a favourite amongst extractors as well as vape producers and curious consumers who all want to enjoy cannabis in its most natural form.
The end result isn’t just about scent. It’s about connections. Terpenes can have a bigger impact on the way you experience life than you may realize, whether you are developing a product for sale or simply smoking a joint following an exhausting day at work. Selecting pure cannabis is a matter of honesty, clarity, and profundity. The most potent of all components are the terpenes.